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How to brand nations, cities and destinations : a planning book for place branding / Teemu Moilanen and Seppo Rainisto.

By: Moilanen, Teemu.
Contributor(s): Rainisto, Seppo K.
Publisher: Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2009Description: ix, 202 p. : ill. ; 25 cm.ISBN: 9780230220928; 0230220924.Subject(s): Place marketing | City promotionDDC classification: 910.68/8
Tags from this library: No tags from this library for this title.
Item type Current location Collection Call number Copy number Status Date due Barcode Item holds
Book SKOLKOVO Library
G155.A1 M56 (Browse shelf) 1 Available 2000000827
Book SKOLKOVO Library
Not Tagged G155.A1 M56 2009 (Browse shelf) 2 Available 2000002701
Total holds: 0

Includes bibliographical references (p. 189-196) and index.

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