Handbook of new product development management / [edited by] Christoph H. Loch and Stylianos Kavadias.
Contributor(s): Loch, C. (Christoph) | Kavadias, Stylianos.
Publisher: Oxford ; Burlington, MA : Butterworth-Heinemann, 2008Description: xvi, 542 p. : ill. ; 24 cm.ISBN: 9780750685528; 0750685522.Subject(s): New products -- ManagementDDC classification: 658.575Item type | Current location | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Book | SKOLKOVO Library Shelves | HF5415.153 .L63 (Browse shelf) | 1 | Available | 2000000944 |
Total holds: 0
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HF5415.153 .K53 2005 Blue ocean strategy : | HF5415.153 .K53 2005 Blue ocean strategy : | HF5415.153 .K66 Strategic new product development for the global economy / | HF5415.153 .L63 Handbook of new product development management / | HF5415.153 .M68 Selling blue elephants : | HF5415.153 .M68 2007 Продать как пить дать: | HF5415.153 .R33 Product innovation : |
Includes bibliographical references and index.
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