Grow from within : mastering corporate entrepreneurship and innovation / Robert C. Wolcott, Michael J. Lippitz.
By: Wolcott, Robert C.
Contributor(s): Lippitz, Michael J.
Publisher: New York : McGraw-Hill, c2010Description: xii, 260 p. : ill. ; 24 cm.ISBN: 9780071598323; 0071598324.Subject(s): New products | New business enterprises | Entrepreneurship | Technological innovations -- ManagementDDC classification: 658.4/063Item type | Current location | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Book | SKOLKOVO Library Shelves | HF5415.153 .W65 (Browse shelf) | 1 | Available | 2000000455 |
Browsing SKOLKOVO Library Shelves , Shelving location: Shelves Close shelf browser
HF5415.153 .M68 2007 Продать как пить дать: | HF5415.153 .R33 Product innovation : | HF5415.153 .V35 Value innovation portfolio management : | HF5415.153 .W65 Grow from within : | HF5415.155 .G75 Product lifecycle management : | HF5415.157 .A33 2012 Good products, bad products : | HF5415.2 .A14 Маркетинговые исследования / |
Includes bibliographical references and index.
Introduction : corporate entrepreneurship, innovation, and organic growth -- Understanding corporate entrepreneurship -- New business design -- Emerging models of corporate entrepreneurship -- Which model of corporate entrepreneurship is right for you? -- Leadership from all levels -- Grow from within; learn from everywhere -- Appendix A : innovation radar concept development questions -- Appendix B : history of corporate entrepreneurship.
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