Exotic preferences : behavioral economics and human motivation / George Loewenstein.
By: Loewenstein, George.
Publisher: Oxford ; New York : Oxford University Press, 2007Description: xv, 671 p. : ill. ; 24 cm.ISBN: 9780199257089; 0199257086.Subject(s): Consumers' preferencesDDC classification: 658.8342 Online resources: Table of contents | Publisher descriptionItem type | Current location | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Book | SKOLKOVO Library Shelves | HF5415.32 .L689 (Browse shelf) | 1 | Available | 2000001220 |
Total holds: 0
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HF5415.32 .H54 The next big thing : | HF5415.32 .J36 Consumer psychology / | HF5415.32 .K45 2006 Закат маркетинга : | HF5415.32 .L689 Exotic preferences : | HF5415.32 .S18 The consuming instinct : | HF5415.32 .S63 The truth about what customers really want / | HF5415.32 .T95 Niche envy : |
Includes bibliographical references and index.
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