Enterprise 2.0 : new collaborative tools for your organization's toughest challenges / Andrew McAfee.
By: McAfee, Andrew.
Publisher: Boston, Mass. : Harvard Business Press, c2009Description: xi, 231 p. : ill. ; 24 cm.ISBN: 9781422125878; 1422125874.Subject(s): Information technology -- Management | Technological innovations -- Management | Web 2.0 | Online social networksDDC classification: 658.4/038Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Book | SKOLKOVO Library Shelves | Not Tagged | HD30.2 .M387 2009 (Browse shelf) | Available | 2000002513 | |||
Book | SKOLKOVO Library Shelves | HD30.2 .M387 (Browse shelf) | 1 | Available | 2000000487 |
Includes bibliographical references (p. 215-220) and index.
Introduction -- Vexations and missed opportunities in group work : four case studies -- Web 2.0 and the emergence of emergence : a history, explanation, and definition of Enterprise 2.0 -- New approaches to old problems : hitting the bull's-eye with Enterprise 2.0 -- Uniquely valuable : the benefits of Enterprise 2.0 -- Red herrings and long hauls : what is, and isn't, difficult about adopting the new tools and approaches -- Going mainstream : a road map for Enterprise 2.0 success -- Looking ahead : the vision, the Liar's Club, and Model 1 versus Model 2 behavior.
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