Discovery-driven growth : a breakthrough process to reduce risk and seize opportunity / Rita Gunther McGrath, Ian C. MacMillan.
By: McGrath, Rita Gunther.
Contributor(s): MacMillan, Ian C.
Publisher: Boston, Mass. : Harvard Business Press, c2009Description: vi, 249 p. : ill. ; 25 cm.ISBN: 9781591396857; 1591396859.Subject(s): Corporations -- Growth -- Management | Organizational effectiveness | Strategic planningDDC classification: 658.4/063Item type | Current location | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Book | SKOLKOVO Library Shelves | HD2746 .M34 (Browse shelf) | 1 | Available | 2000000502 |
Includes bibliographical references (p. 227-235) and index.
Driving corporate growth with the right disciplines -- Creating your growth framework -- Aligning the organization for growth -- Designing specific growth initiatives -- Designing the business model architecture -- Creating reverse financials and the assumption checklist -- Actively managing and redirecting projects -- Practicing the necessary art of disengagement -- Implementing discovery-driven growth -- Sustaining discovery-driven growth.
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