The digital transformation playbook : rethink your business for the digital age / David L. Rogers.
By: Rogers, David L [author.].
Publisher: New York : Columbia Business School Pub., [2016]Description: xi, 278 pages : 24 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780231175449; 0231175442.Subject(s): Technological innovations -- Management | Information technology -- Management | New products | Strategic planningDDC classification: 658.4/062
Contents:
The five domains of digital transformation: customers, competition, data -- Innovation, value -- Harness customer networks -- Build platforms, not just products -- Turn data into assets -- Innovate by rapid experimentation -- Adapt your value proposition -- Mastering disruptive business models.
| Item type | Current location | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| Book | SKOLKOVO Library Shelves | HD45 .R6335 (Browse shelf) | 1 | Available | 2000007012 |
Total holds: 0
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| HD45 Business model generation : | HD45 .J47 2018 Reinventing jobs : | HD45 M2 Инноваторы побеждают: | HD45 .R6335 The digital transformation playbook : | HD45 .R6335 2016 Цифровая трансформация | HD47.3 .M46 2016 Stop spending, start managing : | HD50 .R62 2015 Holacracy : |
Includes bibliographical references and index.
The five domains of digital transformation: customers, competition, data -- Innovation, value -- Harness customer networks -- Build platforms, not just products -- Turn data into assets -- Innovate by rapid experimentation -- Adapt your value proposition -- Mastering disruptive business models.
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