Убийцы категорий : Революция в розничной торговле и ее влияние на культуру потребления / Роберт Спектор
By: Спектор, Роберт
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Publisher: Москва : Добрая книга, c2005Description: xviii, 272 p. ; 24 cm.ISBN: 1578519608.Subject(s): Shopping centers | Retail tradeDDC classification: 658.8/7
Contents:
From cow pastures to category killers -- Charles Lazarus and the birth of the category killer -- Category killers everywhere -- Pricing : the cost of "everyday low prices" -- Competition : there used to be a department store here -- Growth : expanding their reach -- Expansion : paperclips in Portugal -- The backlash -- The changing shape of retail.
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Includes bibliographical references (p. 201-204) and index.
From cow pastures to category killers -- Charles Lazarus and the birth of the category killer -- Category killers everywhere -- Pricing : the cost of "everyday low prices" -- Competition : there used to be a department store here -- Growth : expanding their reach -- Expansion : paperclips in Portugal -- The backlash -- The changing shape of retail.
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