Стратегические бренд-коммуникационные компании / Дон Шульц, Бет Барнс.
By: Шульц, Дон
.
Contributor(s): Barnes, Beth E | Schultz, Don E. Strategic advertising campaigns.
Publisher: Москва : Издательский дом Гребенникова, c2003Edition: 5th ed.Description: xxi, 505 p. : ill. ; 24 cm.ISBN: 0844229520.Subject(s): Advertising campaignsDDC classification: 659.1/13 Online resources: Publisher description | Table of contents
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| Book | SKOLKOVO Library Shelves | Not Tagged | HF5823 .S3636 1999 (Browse shelf) | Available | 2000003931 |
Total holds: 0
Rev. ed. of: Strategic advertising campaigns. 4th ed. c1995.
Includes bibliographical references and index.
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