Value innovation portfolio management : achieving double-digit growth through customer value / Sheila Mello ... [et al.].
Contributor(s): Mello, Sheila.
Publisher: Ft. Lauderdale, FL : J. Ross Pub., c2006Description: xxi, 273 p. : ill. ; 24 cm.ISBN: 9781932159578; 1932159576.Subject(s): New products -- Planning | Product management | Strategic planningDDC classification: 658.8/01 Online resources: Table of contents only| Item type | Current location | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| Book | SKOLKOVO Library Shelves | HF5415.153 .V35 (Browse shelf) | 1 | Available | 2000000027 |
Browsing SKOLKOVO Library Shelves , Shelving location: Shelves Close shelf browser
| HF5415.153 .M68 Selling blue elephants : | HF5415.153 .M68 2007 Продать как пить дать: | HF5415.153 .R33 Product innovation : | HF5415.153 .V35 Value innovation portfolio management : | HF5415.153 .W65 Grow from within : | HF5415.155 .G75 Product lifecycle management : | HF5415.157 .A33 2012 Good products, bad products : |
Includes bibliographical references and index.
Understanding customer value : the grounded portfolio -- Understanding the role of innovation : the relevant portfolio -- Vision, mission, strategy, and value : the intentional portfolio -- Aiming for the sweet spot : the optimized portfolio -- Accurate customer value data : the measured portfolio -- Aligning the organization : the supported portfolio -- Elements of realization : the actionable portfolio -- Appreciating investment intensity : the fortified portfolio -- Keeping the fires burning : the dynamic portfolio -- A talent for change : the sustainable portfolio.
There are no comments for this item.