Brand society : how brands transform management and lifestyle / Martin Kornberger.
By: Kornberger, Martin.
Publisher: Cambridge ; New York : Cambridge University Press, 2010Description: xx, 308 p. ; 25 cm.ISBN: 9780521726900; 0521726905.Subject(s): Brand name products | Brand name products -- Management | Popular cultureDDC classification: 658.827| Item type | Current location | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| Book | SKOLKOVO Library Shelves | HD69.B7 K66 (Browse shelf) | 1 | Available | 2000000558 |
Total holds: 0
Includes bibliographical references (p. 273-291) and index.
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