000 -LEADER |
fixed length control field |
01164cam a2200289 a 4500 |
001 - CONTROL NUMBER |
control field |
2009011081 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
DLC |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
090401s2009 nyua b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2009011081 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
9780071606028 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
0071606025 |
050 04 - CLASS MARK |
Class Mark |
HD69.S8 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal author |
Argenti, Paul A. |
245 10 - TITLE STATEMENT |
Title |
Digital strategies for powerful corporate communications / |
260 ## - PUBLICATION INFORMATION |
Place of publication |
New York : |
Publisher |
McGraw-Hill, |
Date |
c2009. |
300 ## - PHYSICAL DESCRIPTION |
Physical description |
xi, 288 p. : |
650 #0 - SUBJECT HEADINGS |
Subject term |
Business networks |
650 #0 - SUBJECT HEADINGS |
Subject term |
Communication in management |
650 #0 - SUBJECT HEADINGS |
Subject term |
Digital communications |
650 #0 - SUBJECT HEADINGS |
Subject term |
Communication in organizations |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and index. |