Critical marketing : (Record no. 378)
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000 -LEADER | |
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fixed length control field | 00998cam a2200265 a 4500 |
001 - CONTROL NUMBER | |
control field | IeDuTCb14702978 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | IeDuTC |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 070330s2007 enka b 001 0 eng d |
015 ## - NATIONAL BIBLIOGRAPHY NUMBER | |
National bibliography number | GBA726156 |
Source | bnb |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9780750680660 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 0750680660 |
050 04 - CLASS MARK | |
Class Mark | HF5415 |
245 00 - TITLE STATEMENT | |
Title | Critical marketing : |
Subtitle | defining the field / |
260 ## - PUBLICATION INFORMATION | |
Place of publication | Oxford ; |
-- | Burlington,MA : |
Publisher | Butterworth-Heinemann, |
Date | 2007. |
300 ## - PHYSICAL DESCRIPTION | |
Physical description | xxiii, 252 p. : |
650 #0 - SUBJECT HEADINGS | |
Subject term | Marketing |
650 #0 - SUBJECT HEADINGS | |
Subject term | Marketing |
650 #0 - SUBJECT HEADINGS | |
Subject term | Marketing |
700 1# - ADDED PERSONAL NAME | |
Added personal author | Saren, Michael. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references and index. |
Withdrawn status | Lost status | Damaged status | Not for loan | Permanent location | Current location | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
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SKOLKOVO Library | SKOLKOVO Library | Shelves | 2010-07-16 | Coutts | 27.16 | HF5415 .C75 | 2000001558 | 2012-02-01 | 1 | 27.16 | 2010-07-16 | Book |