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SKOLKOVO School of Management

Viral loop : (Record no. 1905)

000 -LEADER
fixed length control field 00858cam a2200241 a 4500
001 - CONTROL NUMBER
control field cou150001447
003 - CONTROL NUMBER IDENTIFIER
control field CaONFJC
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090525s2009 enka b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780340918678
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0340918675
050 04 - CLASS MARK
Class Mark HF5827.95
100 1# - MAIN ENTRY--PERSONAL NAME
Personal author Penenberg, Adam L.
245 10 - TITLE STATEMENT
Title Viral loop :
Subtitle the power of pass-it-on /
260 ## - PUBLICATION INFORMATION
Place of publication London :
Publisher Sceptre,
Date 2009.
300 ## - PHYSICAL DESCRIPTION
Physical description ix, 274 p. :
650 #0 - SUBJECT HEADINGS
Subject term Viral marketing.
650 #0 - SUBJECT HEADINGS
Subject term Word-of-mouth advertising.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent location Current location Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Copy number Cost, replacement price Price effective from Koha item type
        SKOLKOVO Library SKOLKOVO Library Shelves 2010-07-16 Coutts 14.71 HF5827.95 .P46 2000000342 2012-02-01 1 14.71 2010-07-16 Book