000 -LEADER |
fixed length control field |
01430nam a2200313 a 4500 |
001 - CONTROL NUMBER |
control field |
9781428838741 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
UK-RwCLS |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
100629s2010 xxua 000 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
9781428838741 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
1428838740 |
050 04 - CLASS MARK |
Class Mark |
HD69.B7 |
245 00 - TITLE STATEMENT |
Title |
Cram101 textbook outlines to accompany Balanced brand : how to balance the stakeholder forces that can make or break your business, Foley & Kendrick, 1st edition. |
246 34 - VARIANT TITLE |
Title |
Outlines & highlights for Balanced brand : how to balance the stakeholder forces that can make or break your business by Foley & Kendrick |
260 ## - PUBLICATION INFORMATION |
Place of publication |
[S.l. : |
Publisher |
Academic Internet Publishers (AIPI)], |
Date |
c2010. |
300 ## - PHYSICAL DESCRIPTION |
Physical description |
56 p. : |
500 ## - GENERAL NOTE |
General note |
On cover: Cram101 textbook reviews. |
650 #0 - SUBJECT HEADINGS |
Subject term |
Brand name products |
650 #0 - SUBJECT HEADINGS |
Subject term |
Corporate image |
650 #0 - SUBJECT HEADINGS |
Subject term |
Relationship marketing |
650 #0 - SUBJECT HEADINGS |
Subject term |
Product management |
700 1# - ADDED PERSONAL NAME |
Added personal author |
Foley, John, |
710 2# - ADDED CORPORATE NAME |
Added corporate author |
Academic Internet Publishers (AIPI) |
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
Uniform title |
Cram101 textbook outlines. |