000 -LEADER |
fixed length control field |
00950cam a2200265 a 4500 |
001 - CONTROL NUMBER |
control field |
cou00287936 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
080909s2009 enka b 000 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
9780080557397 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
0080557392 |
050 04 - CLASS MARK |
Class Mark |
HF5415 |
245 00 - TITLE STATEMENT |
Title |
Managing markets and customers. |
250 ## - EDITION |
Edition statement |
Rev. ed. |
260 ## - PUBLICATION INFORMATION |
Place of publication |
Oxford ; |
-- |
Burlington, MA : |
Publisher |
Elsevier/Pergammon Flexible Learning, |
Date |
2009. |
300 ## - PHYSICAL DESCRIPTION |
Physical description |
xiii, 118 p. : |
500 ## - GENERAL NOTE |
General note |
Previous ed. 2006. |
650 #0 - SUBJECT HEADINGS |
Subject term |
Marketing |
710 2# - ADDED CORPORATE NAME |
Added corporate author |
Institute of Leadership & Management (Great Britain) |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references (p. 117-118). |
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
Uniform title |
Management extra. |