Verbeke, Alain.
International business strategy : rethinking the foundations of global corporate success / Alain Verbeke. - Cambridge ; New York : Cambridge University Press, 2009. - xxiii, 481 p. : ill. ; 25 cm.
Includes bibliographical references and index.
9780521681117 0521681111
International business enterprises--Management.
International business enterprises--Management--Case studies.
Strategic planning.
Strategic planning--Case studies.
HD62.4 / .V47 2009
658.049
International business strategy : rethinking the foundations of global corporate success / Alain Verbeke. - Cambridge ; New York : Cambridge University Press, 2009. - xxiii, 481 p. : ill. ; 25 cm.
Includes bibliographical references and index.
9780521681117 0521681111
International business enterprises--Management.
International business enterprises--Management--Case studies.
Strategic planning.
Strategic planning--Case studies.
HD62.4 / .V47 2009
658.049
