SKOLKOVO School of Management

Pearce, John A.

Formulation, implementation, and control of competitive strategy / Formulation, implementation, & control of competitive strategy John A. Pearce II, Richard B. Robinson, Jr. - 11th ed., McGraw-Hill International ed. - Boston : McGraw-Hill Irwin, c2009. - 1 v. (various pagings) : ill. ; 26 cm.

Includes bibliographical references and indexes.

9780071283328 0071283323


Strategic planning.
Strategic planning--Case studies.

HD30.28 / .P3385 2009

658.4/012