Tucker, Robert B., 1953-
Driving growth through innovation : how leading firms are transforming their futures / Robert B. Tucker. - 2nd ed., rev. and updated. - San Francisco : Berrett-Koehler Publishers, c2008. - 224 p. : ill. ; 23 cm.
Includes bibliographical references (p. 191-201) and index.
What it takes to drive growth -- Leading innovation -- Cultivating the culture -- Fortifying the idea factory -- Mining the future -- Filling the idea funnel -- Producing powerful products -- Generating growth strategies -- Selling new ideas -- Taking action in your firm.
9781576754955 1576754952
2007047505
Technological innovations--Management.
Technological innovations--Management--United States--Case studies.
HD45 / .T797 2008
658.4/063
Driving growth through innovation : how leading firms are transforming their futures / Robert B. Tucker. - 2nd ed., rev. and updated. - San Francisco : Berrett-Koehler Publishers, c2008. - 224 p. : ill. ; 23 cm.
Includes bibliographical references (p. 191-201) and index.
What it takes to drive growth -- Leading innovation -- Cultivating the culture -- Fortifying the idea factory -- Mining the future -- Filling the idea funnel -- Producing powerful products -- Generating growth strategies -- Selling new ideas -- Taking action in your firm.
9781576754955 1576754952
2007047505
Technological innovations--Management.
Technological innovations--Management--United States--Case studies.
HD45 / .T797 2008
658.4/063
