SKOLKOVO School of Management

Parker, James F. 1947-

Do the right thing : how dedicated employees create loyal customers and large profits / James F. Parker. - Upper Saddle River, N.J. : Wharton School Pub., c2008. - ix, 263 p. : ill. ; 21 cm.

Includes index.

9780132343343 0132343347

2007018393


Southwest Airlines Co.--Management.


Airlines--Management.--United States
Customer relations--United States.
Customer services--United States.

HE9803.S68 / P37 2008

387.7068/3