Parker, James F. 1947-
Do the right thing : how dedicated employees create loyal customers and large profits / James F. Parker. - Upper Saddle River, N.J. : Wharton School Pub., c2008. - ix, 263 p. : ill. ; 21 cm.
Includes index.
9780132343343 0132343347
2007018393
Southwest Airlines Co.--Management.
Airlines--Management.--United States
Customer relations--United States.
Customer services--United States.
HE9803.S68 / P37 2008
387.7068/3
Do the right thing : how dedicated employees create loyal customers and large profits / James F. Parker. - Upper Saddle River, N.J. : Wharton School Pub., c2008. - ix, 263 p. : ill. ; 21 cm.
Includes index.
9780132343343 0132343347
2007018393
Southwest Airlines Co.--Management.
Airlines--Management.--United States
Customer relations--United States.
Customer services--United States.
HE9803.S68 / P37 2008
387.7068/3