Critical marketing : contemporary issues in marketing /
Critical marketing : issues in contemporary marketing
edited by Mark Tadajewski and Douglas Brownlie.
- Chichester ; Hoboken, NJ : John Wiley & Sons, c2008.
- ix, 401 p. ; 25 cm.
Includes bibliographical references and index.
9780470511985 0470511982
Marketing.
Green marketing.
Social marketing.
Consumer behavior.
Marketing research.
HF5415 / .C72 2008
658.8
Includes bibliographical references and index.
9780470511985 0470511982
Marketing.
Green marketing.
Social marketing.
Consumer behavior.
Marketing research.
HF5415 / .C72 2008
658.8