Инновации в бизнесе. Harvard business review: Идеи, которые работают
- Москва : Альпина бизнес букс., c2007.
- vii, 195 p. ; 21 cm.
- The Harvard business review paperback series .
Includes index.
Creativity under the gun / Teresa M. Amabile, Constance N. Hadley, and steven J. Kramer -- Tough-minded ways to get innovative / Andrall E. Pearson -- Breaking out of the innovation box / John D. Wolpert -- The sputtering R&D machine / Martha Craumer -- Inspiring innovation / Ellen Peebles -- The discipline of innovation / Peter F. Drucker -- Research that reinvents the corporation / John Seely Brown -- Creativity is not enough / Theodore Levitt.
159139130X (alk. paper)
2002152617
Technological innovations.
Creative ability in business.
Research, Industrial.
HD45 / .H343 2003
658.4/063
Includes index.
Creativity under the gun / Teresa M. Amabile, Constance N. Hadley, and steven J. Kramer -- Tough-minded ways to get innovative / Andrall E. Pearson -- Breaking out of the innovation box / John D. Wolpert -- The sputtering R&D machine / Martha Craumer -- Inspiring innovation / Ellen Peebles -- The discipline of innovation / Peter F. Drucker -- Research that reinvents the corporation / John Seely Brown -- Creativity is not enough / Theodore Levitt.
159139130X (alk. paper)
2002152617
Technological innovations.
Creative ability in business.
Research, Industrial.
HD45 / .H343 2003
658.4/063
