SKOLKOVO School of Management

Эл & Лора Райс.

Война: Менеджмент vs. Маркетинг / Эл & Лора Райс. - 1st ed. - Москва : АСТ, c2010. - xxx, 317 p. : ill. ; 22 cm.

Includes index.

9785170654154

2008038182


Marketing--Psychological aspects.
Management--Psychological aspects.
Left and right (Psychology)
Organizational effectiveness.
Success in business.

HF5415 / .R443 2009

658