SKOLKOVO School of Management

Wang, Jing,

Brand new China : advertising, media, and commercial culture / - Cambridge, Mass. : Harvard University Press, 2008. - xiii, 411 p. :

Includes bibliographical references (p. 357-392) and index.

9780674047082 (cloth : alk. paper)

2007027501

GBA790754 bnb

014276261 Uk


Advertising
Marketing
Brand name products

HF5813.C5