Schrage, Michael.
Serious play : how the world's best companies simulate to innovate / Michael Schrage. - Boston, MA : Harvard Business School Press, c2000. - xxiv, 244 p. ; 24 cm.
Includes bibliographical references (p. [215]-234) and index.
9780875848143 0875848141
99023757
Technological innovations--Management--Simulation methods.
HD45 / .S368 2000
658.40352
Serious play : how the world's best companies simulate to innovate / Michael Schrage. - Boston, MA : Harvard Business School Press, c2000. - xxiv, 244 p. ; 24 cm.
Includes bibliographical references (p. [215]-234) and index.
9780875848143 0875848141
99023757
Technological innovations--Management--Simulation methods.
HD45 / .S368 2000
658.40352