SKOLKOVO School of Management

Hauptly, Denis J.

Something really new : three simple steps to creating truly innovative products / Denis J. Hauptly. - New York : American Management Association, c2008. - xii, 242 p. : ill. ; 24 cm.

Includes bibliographical references (p. 221-228) and index.

9780814400326 0814400329

2007033586


New products.
Product management.

HF5415.153 / .H38 2008

658.5/75