Hauptly, Denis J.
Something really new : three simple steps to creating truly innovative products / Denis J. Hauptly. - New York : American Management Association, c2008. - xii, 242 p. : ill. ; 24 cm.
Includes bibliographical references (p. 221-228) and index.
9780814400326 0814400329
2007033586
New products.
Product management.
HF5415.153 / .H38 2008
658.5/75
Something really new : three simple steps to creating truly innovative products / Denis J. Hauptly. - New York : American Management Association, c2008. - xii, 242 p. : ill. ; 24 cm.
Includes bibliographical references (p. 221-228) and index.
9780814400326 0814400329
2007033586
New products.
Product management.
HF5415.153 / .H38 2008
658.5/75