SKOLKOVO School of Management

Martin, Dick, 1946-

Secrets of the marketing masters : what the best marketers do--and why it works / Dick Martin. - New York : American Management Association, c2009. - xxii, 265 p. ; 24 cm.

Includes bibliographical references (p. 239-256) and index.

9780814409435 0814409431

2009004050


Marketing.
Success in business.

HF5415 / .M3246 2009

658.8