Lindgren, Mats, 1959-
Scenario planning : the link between future and strategy / Mats Lindgren and Hans Bandhold. - Rev. and updated ed. - Basingstoke, Hampshire ; New York, NY : Palgrave Macmillan, 2009. - xii, 204 p. : ill. ; 25 cm.
Includes bibliographical references (p. [192]-196) and index.
Why is scenario planning needed? Some reasons from the field of strategy research -- Scenario planning : an introductory overview -- Scenario planning in practice -- The principles of scenario thinking -- The principles of strategic thinking.
9780230579194 0230579191
2009013794
Strategic planning.
Decision making.
Communication in management.
Business planning.
HD30.28 / .L543 2009
658.4/012
Scenario planning : the link between future and strategy / Mats Lindgren and Hans Bandhold. - Rev. and updated ed. - Basingstoke, Hampshire ; New York, NY : Palgrave Macmillan, 2009. - xii, 204 p. : ill. ; 25 cm.
Includes bibliographical references (p. [192]-196) and index.
Why is scenario planning needed? Some reasons from the field of strategy research -- Scenario planning : an introductory overview -- Scenario planning in practice -- The principles of scenario thinking -- The principles of strategic thinking.
9780230579194 0230579191
2009013794
Strategic planning.
Decision making.
Communication in management.
Business planning.
HD30.28 / .L543 2009
658.4/012