SKOLKOVO School of Management

The Boston Consulting Group on strategy / On strategy edited by Carl W. Stern and Michael S. Deimler. - 2nd ed. - Hoboken, N.J. : John Wiley & Sons, c2006. - xvii, 413 p. : ill. ; 24 cm.

Revised ed. of: Perspectives on strategy: from the Boston Consulting Group / edited by Carl W. Stern and George Stalk, Jr. "Classic concepts and new perspectives, cash cows, experience curves, time-based competition, richness and reach, and other BCG ideas"--Jacket.

Includes bibliographical references and index.

The nature of business strategy -- The development of business strategy -- The practice of business strategy -- Business thinking -- Social commentary.

9780471757221 0471757225


Boston Consulting Group.

Strategic planning.

HD30.28 / .B677 2006