Godin, Seth.
Meatball sundae : how new marketing is transforming the business world (and how to thrive in it) / Seth Godin. - London : Piatkus, 2009, c2007. - xxiii, 232 p. : ill. ; 20 cm.
9780749929480 0749929480
Marketing--Management.
Electronic commerce.
Technological innovations.
Product differentiation.
Target marketing.
HF5415.13 / .G63 2009
658.8
Meatball sundae : how new marketing is transforming the business world (and how to thrive in it) / Seth Godin. - London : Piatkus, 2009, c2007. - xxiii, 232 p. : ill. ; 20 cm.
9780749929480 0749929480
Marketing--Management.
Electronic commerce.
Technological innovations.
Product differentiation.
Target marketing.
HF5415.13 / .G63 2009
658.8
